Hyundai Card Super Match 14: Jannik Sinner vs. Carlos Alcaraz

The Hyundai Card Super Match 14 successfully concluded on January 10, 2026, featuring a marquee exhibition between the world’s top two tennis players, Carlos Alcaraz (Spain) and Jannik Sinner (Italy). Held at the INSPIRE Arena in Incheon, South Korea, the event served as a high-profile tune-up for the Australian Open, drawing a sellout crowd of approximately 12,000 to 15,000 fans.

Match Result

• Winner: Carlos Alcaraz (World No. 1)
• Score: 7-5, 7-6 (8-6)
• Match Summary:
  • Alcaraz defeated Sinner in straight sets in a match that lasted about 1 hour and 47 minutes.
  • The first set saw competitive baseline exchanges, with Alcaraz securing a late break to win 7-5.
  • The second set was a tighter affair that went to a tiebreak. Sinner saved match points and displayed resilience, but Alcaraz clinched the victory 8-6 in the tiebreak with a powerful forehand.
  • Highlights: The match was praised for its balance of high-quality tennis and entertainment (“fan service”). Both players engaged with the crowd, flashing “finger hearts” and performing trick shots (tweeners). A memorable moment occurred in the second set when Sinner invited a young boy from the stands onto the court to play a few points against Alcaraz.

Prize Money & Appearance Fees

Reports indicate that this exhibition involved substantial financial guarantees for both players, rivaling official Grand Slam payouts.

• Reported Earnings: Multiple sources suggest that both Alcaraz and Sinner received a guaranteed appearance fee of approximately $2.3 million USD (approx. £1.7 million) each for participating in the event.
• Note: This figure is comparable to the prize money for winning a major tournament title, highlighting the massive commercial value of this “new era” rivalry.

Event Details

• Date: January 10, 2026 (Saturday)
• Venue: INSPIRE Arena, Incheon, South Korea
• Host: SEMA Sports Marketing, INC. / Hyundai Card
• Attendance: Sold out (approx. 12,000–15,000 spectators)

Quotes

• Carlos Alcaraz: Expressed his love for the Korean fans, stating, “I think the people were really into the match and they brought great energy… I can’t wait to be back.”
• Jannik Sinner: Enjoyed the new experience, noting, “It’s nice to see new fans in Korea for sure… hopefully not the last one.”

Ticket Prices (Reference)

• On-Court Experience: 3,500,000 KRW
• Royal Box: 1,730,000 KRW
• Loge / Courtside: 1,520,000 KRW
• Premium A/B: 1,250,000 KRW / 1,080,000 KRW
• Standard A/B/C: 880,000 KRW / 660,000 KRW / 275,000 KRW